- First, start by giving away valuable content at no cost.
- Then over time, use the ideas and feedback you extract from your readers to create a product. This is content marketing.
- And if you can't create a product of your own at the moment, find a complementary affiliate product and recommend it to them. Better yet, use the product and then create a ride showing how it's been of immense help to you.
- This can boost the conversion rate for that affiliate product. But never forget that having your own product will position you as the true expert in your niche.
- If you would be honest with yourself, did you observe that the industry experts, influencers, role models and mentors have books of their own?
- That's why we listen to them. Because if they can create products of their own, it shows they still have a lot more to share with us when we listen to them.
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